Fans

Every episode starts with one consequential AI choice and hands you two ways to work it: one signal worth watching and one subtraction worth making. Bring the choice you actually own. Use the episode to test the evidence, notice what stopped making sense, and decide what changes next.

Bring a choice from your work

What AI choice is sitting on your desk right now? Tell us what you are responsible for, what makes the choice consequential, and what evidence would change your mind. We use strong responses to sharpen future episodes and continue the conversation directly when there is a useful next step.

Bring your choice to the show. You do not need a polished question or a consulting brief. A real choice and the evidence you are missing are enough.

Get it every Sunday

The newsletter lands Sunday: the week's choice, signal, subtraction, and the analogy that ties them together, in a five-minute read.

Free weekly newsletter on Substack. No account needed.

Prefer video or LinkedIn? Subscribe on YouTube for the Wednesday livestream and Friday episode, or follow the LinkedIn newsletter.

Rather listen? The episode is a podcast too, on Apple Podcasts, Spotify, and as a video podcast on YouTube. Follow it wherever you already listen, or paste the podcast feed into any other app. Separately, there is an episode RSS feed for readers who follow the site itself. That one carries episode notes, not audio, so it belongs in a feed reader rather than a podcast app.

One thing worth knowing: the Wednesday livestream is the only part that does not stick around. The recording is shared until the Friday episode is released, and then the episode replaces it. Come Wednesday if you want to ask questions in chat; come Friday if you want the tight version.

Share it without sounding like an ad

The trick to sharing well: lead with the choice or insight, not the show. These are ready to paste, and yours to edit. Each one makes the point first and credits the source after, which is exactly the order that makes people click.

One signal worth watching: as AI capability climbs, the bottleneck stops being what the model can do and becomes what it knows about your situation. A model with no context doesn't hedge, it confidently answers the wrong question.

One subtraction worth making: take the longest thing AI wrote for you this week and force it down to a one-page outline. Count the lines you can't trace to your own intent. That count is what the polish was hiding.

The choice this changes: before approving more AI-generated work, decide what evidence would prove that the system understood the situation rather than merely produced plausible prose.

Both from Signals & Subtractions, a weekly live show for people who mean business with AI. Live Wednesdays, episode Fridays, newsletter Sundays. https://sigsub.show/

Found a weekly show for the AI choices that do not come with enough evidence: one choice, one signal, one subtraction. https://sigsub.show/

Subject: a better way to work the AI choice

Thought of you. Signals & Subtractions is a weekly live show for people who have to decide what their organization should do with AI and stop doing. Each episode takes one real choice and works it through one signal and one subtraction. No hype, no tool reviews.

Fastest way in is the cheatsheet of their twenty best pairs: https://sigsub.show/samples/

The Sunday newsletter is free: https://sigsub.substack.com

One-click versions: share on LinkedIn · post on X · or just copy https://sigsub.show/ anywhere people talk shop.

Steal our best lines

Want sharper material than a link? The SigSubSamples Cheatsheet is the twenty strongest signal and subtraction pairs from fifty-seven issues, on one page. Quote any of them in a meeting, a post, or a comment thread. That is what they are for.

Make your own

The move that impresses people most isn't quoting ours, it's bringing your own. The fifteen-minute method and a copy-paste AI prompt are at sigsub.show/find-yours. If it comes out sharp, post it, tag the show, and we will probably read it on air.

Everything else

All episodes · the newsletter, every issue · who the cohosts are · come on as a guest · questions or ideas: hey@sigsub.show