Because those who mean business with AI don't need more noise, we need better signals. And the clarity to stop doing what no longer serves.

Episodes

Volume II of Signals & Subtractions is the live show. One signal worth watching, one subtraction worth making, every week. All episodes.

Latest episode · Episode 6 · 2026-08-07 AI Regulations and the Chatbot Laws Already in Force Guest Michael Simon on what is actually in force: most of the attention went to the timelines that moved, while a set of chatbot obligations came into force on schedule across US states and beyond. Federal and nine states in detail, the EU AI Act and California around them, and what an operator does about it on Monday. Watch the full 32 minutes, or read the transcript · guest Michael Simon

Episode 5 — 2026-07-31 AI Detection and the Presumption of Guilt + Limited Edition Jonathan Episode 4 — 2026-07-24 Safety & Trust in the Age of AI + Sabino Marquez Episode 3 — 2026-07-17 Job Search in the Age of AI · Sam Rogers + Lee Rodrigues + Christine Rodrigues Episode 2 — 2026-07-10 Find Your Signal, Find Your Subtraction Episode 1 — 2026-07-03 Context Over Capability · Sam Rogers + Lee Rodrigues

Volume I: the newsletter it was built on

Before the show there were 57 issues of the newsletter, built on the same editorial spine. It carries straight through.

What ships each week

Wednesday, the livestream. Watch the conversation happen and ask questions live. Livestreams are unlisted once the episode ships; the episode is the record.

Friday, the episode. The show, polished, under 30 minutes, on YouTube, Substack, Apple Podcasts, Spotify, and Pocket Casts.

Sunday, the newsletter. One signal, one subtraction, one analogy. Readable in five minutes, no video required, on Substack and LinkedIn. It points to the episode but stands on its own.

The format

Every voice brings one signal worth watching and one subtraction worth making. Host Sam Rogers and a rotating cohost each bring their own; guests join as episodes book and bring a third. Get actionable synthesis at the pace of work.

Editorial. Precise about what matters. Ruthless about what does not. Guests are practitioners who have shipped something into production and seen it break.

The method

A signal is something you are tracking right now: specific, recent, first-person. A subtraction is something you have decided to stop, kill, or refuse to engage with. Naming both, every week, is the whole discipline.

Find your own with the same method cohosts and guests use, or read the top 20 pairs from a year of practice.

For

Founders, operators, implementors, integrators, and AI buyers navigating a market that moves faster than they can read about it.

Host and cohosts

Sam Rogers hosts. Sam also founded PAICE.work and Snap Synapse.

Rotating cohosts: Lee Rodrigues (R&P Associates); JD Dillon (LearnGeek) and Markus Bernhardt (Endeavor Intelligence), both joining the rotation soon; and additional cohosts as the roster locks. Meet the cohosts.

Sponsor a segment

Every episode runs one sponsor segment. How sponsoring works, or write to sponsors@sigsub.show.

Where to watch and listen