Guests

Every episode has a guest chair, and it goes to people doing the work, not people describing it. The conversation is editorial and fast: you bring the story only you can tell, we build the show around it.

Who we book

• You have shipped something into production and seen it break.
• You own access to capital, distribution, or hiring-manager attention in your field.
• You can be precise about what matters and ruthless about what does not.
• You do not need media-training-style packaging. Real beats polished.

What you bring

Two things, and we help you find them:

1. One signal — something you are tracking right now in your own work. Specific, recent, first-person.
2. One subtraction — something you actually stopped, killed, or refused. Made, not planned.

Blank page? Use the method and the copy-paste prompt at https://sigsub.show/find-yours — it takes about fifteen minutes. Once you confirm, we send a short prep doc that covers everything else.

What you get

A 45-minute live conversation across YouTube, Substack, and LinkedIn, a polished cut on Friday, the Sunday newsletter recap, and clips as they land. You get a 30-second close for one ask, one URL. We tag you everywhere your moments appear.

Get on the show

Warm intros beat cold pitches, but a sharp email wins either way: send your signal and your subtraction (two sentences each) to hey@sigsub.show. That is the whole pitch.